Welcome to RoboFox

Our Mission

At RoboFox, our mission is to redefine the modeling industry through the lens of tomorrow. We empower models to become multidimensional—storytellers, world-builders, and icons of a new era. By merging music, fashion, story, and identities, we’re building a universe where RoboFox blurs the boundaries between the physical and the digital, where individuality is amplified.

Founder & CEO, Tara Fox

Tara Fox is the model, avatar, and visionary force behind RoboFox—a creative agency born to challenge the conventions of traditional modeling and multimedia. With a background in filmography, photography, directing, editing, music, fashion, gaming, and digital storytelling, Tara reimagines the role of the model as more than just a face. At RoboFox, models are Avatars, Characters, and Narrative vessels for immersive expression.

Tara’s creativity was inspired by her father, Oz Fox of Stryper, blending music and visual storytelling from an early age. Gifted her first camera as a child, she developed a passion for capturing moments that evolved into narrative-driven art. Her striking presence and distinctive aesthetic quickly captured attention, paving the way for collaborations within the music industry and with bold, unconventional brands that defy the mainstream.

RoboFox began as more than just a brand—it was a signal, a shift toward evolution in expression, identity, and digital rebellion. Under Tara’s direction, the agency merges aspects of cosplay, couture, and modern culture into cinematic campaigns and upon request, otherworldly merch drops.

Her creative process is part rebellion, part performance art. Every campaign becomes a stage where atmosphere meets intention and visuals speak louder than words. Her signature neon-laced, story-driven, and unapologetically bold photos—gives brands a gateway into visual storytelling that’s both dynamic, celestial, and still deeply human.

Tara works with brands that move differently—those who seek presence, not just promotion. She doesn’t just model products—she builds entire worlds around them based on the look and feel of each brand she collaborates with.

RoboFox is her platform, her portal, and her revolution.